Striata’s expert bloggers discuss and share tips on various topics related to digital customer communications.
Misaligned communication may be impacting your customer experience. Nicola Els provides valuable insight into recognizing when your digital CX is fractured.
Communicators are losing sight of the most important thing - humans. Nicola Els provides valuable insight in a 3-part blog series on human-centered communication.
Insurers can use AI-powered communication to improve customer experience (CX), build customer relationships and foster a sense of trust.
Now is the time to audit and update emails to be accessible to all. Read about 3 areas to focus on, to make your emails more accessible
To remain competitive, insurers need to invest heavily in technologies that improve customer experience. Read how AI powered customer communications can help insurers achieve a great CX
Bill payment is an important part of customer experience (CX), so it makes sense to provide a quick, simple process for your customers to pay a bill, especially one they receive by email.
Mia Papanicolaou explains why digitizing collection notices are no longer a nice-to-have, but should be a critical part of every utility’s wider customer communication strategy
6 Ways to use storytelling to boost your email engagement. Dori-Jo Bonner explains the value and power of storytelling in email marketing.
Watch our vlog to learn how you can leverage your chosen AI and analytics technologies to deliver hyper-personalized messages to your customers
In her latest blog post, Nicola Els explains how financial institutions can improve their customer experience (CX) with digital communication
Leverage the power of email to earn consumer trust. Read Ross Sibbald’s latest blog post to learn why email is the most powerful trust-building tool
Data privacy compliance - make sure your business is prepared to notify all affected parties within legislated time frames. James Hall provides tips on preparing an incident notification plan
In her latest blog post, Linda Misauer explains how organizations can break free from manual policy implementation with Security DevOps
In her blog post, Mia Papanicolaou looks at ways of leveraging the power of AI and ML to improve current digital customer communication
Have you thought about how AI and Machine Learning can enhance your customer communications? Mia Papanicolaou discusses topics highlighted at the DSF conference
Ross Sibbald shares a recipe for great hyper-personalized messaging to help organizations win at customer communication.
In her latest blog post, Mia Papanicolaou explains why organizations need to measure their status on a digital communications maturity framework
Build it, but don’t expect them to come… In her latest blog post, Nicola Els explains why communication is key to achieving successful adoption of digital channels
Employee Experience (EX) vs Customer Experience (CX) - Read Brent Haumann’s feedback on this topic, discussed at the Customer 360Africa conference
Dori-Jo Bonner discusses why relevant content trumps personalization and shares four steps to achieving true content relevance.
Read Nicola Els’ blog post on how to use a digital maturity framework to assess where you are in digital transformation, where you want to be and how to get there.
Read Alison Treadaway’s blog post on the launch of dynamic emails for Gmail users and how to get your organization ahead of the pack.
Spotlight on Striata’s executive members. In this blog post we chat to our commercial strategist for Africa, Nicola Els
Ross Sibbald explains the role of email in providing a great omnichannel experience. Read why you need email in your omnichannel strategy.
Insurers are at greater risk of being exposed to cybersecurity threats. Read about 3 cybersecurity trends insurers need to know about
Brent Haumann explains how digital communications can enhance the customer experience and build loyalty while boosting an organization’s bottom line
Operational messages are key to enhancing your customers’ digital experience. Elizabeth Stephen explains the value of operational messages in her latest blog post
Spotlight on Striata’s executive members. In this blog post we chat to our commercial director for the UK, James Hall
Read what our digital experts love most in their specific area of expertise
Read this blog post by Dori-Jo Bonner to discover four automated email communications that will add value throughout your customer’s lifecycle with your brand.
Read Michael Wright’s blog post to understand why killing email to combat phishing is just not viable & discover more effective ways to secure the email channel
Read what Alison Treadaway says the first 8 months of GDPR tells us about the likely impact of POPIA on South Africans, once it is fully enacted.
Ross Sibbald says digital marketers should stop just reading about email marketing trends and start implementing them.
How a great digital strategy can set a great customer experience - start with digital first.
Read further to find out which of our posts proved to be the most popular amongst our subscribers and social followers this year.
Read Mia Papanicolaou's blog post to find out why you need to ensure your paperless strategy delivers a good customer experience and why it is so important.
Don’t let phishers fool you! In his latest blog post Grant Shortridge explains why and gives great advice on how to avoid falling victim to a phishing attack.
Customer loyalty engagement is key to success. Ross Sibbald explains how digital can increase engagement for loyalty programs in his blog post.
In this blog post, Dori-Jo Bonner gives some great advice on how to jump the final Email Marketing hurdles of 2018. Read on for some great email marketing tips.
Email is not dying, it lives on and innovation powers its future! Ross Sibbald discusses why email is alive and still very relevant in today’s digital world. Read on to find out more.
Read why insurers cannot afford not to transform digitally and why digitizing customer documents is a great catalyst for digital transformation.
Organizations must ensure the integrity of customer data security, while end users must also be wary of how they manage sensitive information & documents.
When it comes to pushing digital transformation in the telecommunications space, there are serious benefits to starting with customer communications.
Thanking customers properly and timeously can help increase your email engagement and improve customer retention. Thank you, in advance, for reading my blog post!
Transforming your customer communications can help drive and achieve digital maturity within your organization. Understand and discover the benefits here.
Insurers need to improve their customer communications. Mia Papanicolaou discusses the need for a digital-first, customer centric approach in the insurance industries
In his latest blog post, Mike Wright discusses why and how companies, digitally-savvy or not, need to make the move towards digital customer communications.
Take proactive measures to secure your own online personal and payment data. Great tips by Alison Treadaway on how to be your own privacy watchdog
Discover the tools and techniques needed to guard against cyber attacks and to ensure you are covered with multiple layers of defense.
Discover some key guidelines to help you in your quest for digital safety and how to avoid being a victim of digital crime.
Education will help protect children against the risk to cyber threats, but building awareness and a safe support network is also crucial. Read on to discover how ...
First impressions count! Dori-Jo Bonner discusses the importance of a welcome email, the elements that make up a good one and how to motivate sharing of your content and help you build a loyal customer base.
In this blog post, our CEO,Mike Wright, discusses Open Banking, how it could affect you and why it is a threat to your data security
In his latest blog post, Brent Haumann shares a set of guidelines which have proved invaluable when facilitating customer journey mapping workshops with our customers and in driving digital customer communication transformation.
Communication is a key factor in managing customer experience. Use regular email communications to enhance customer experience and drive loyalty during your customers' journey with your business.
A look into the new Gmail features, which will help you work safer, smarter and more efficiently. Features include improved spam warnings, Smart Reply, Inline buttons and more
Utilities need to switch to digital customer communications. They are lagging behind on digitizing customer service processes, customers are disengaged & paperless adoption is stagnating. Read more here.
Alex Papadopulos wraps up the work life balance blog series in a really cool, short video - take a look
Lack of sleep can have serious consequences in the work-life balance - Alex Papadopulos shares some tips on how to get into the sleep habit in post 6 of our #WorkLifeBalance blog series
In this post, the fifth in our #WorkLifeBalance blog series by Alex Papadopulos, he gives a 'taste' of why fast food tends to be the easy route and shares some tips on how to improve your eating habits at work.
A day at the office shouldn’t mean a day sitting in your chair. Alex Papadopulos shares some great tips on how to get active at work in post 4 of his #WorkLifeBalance blog series
AMP for email will soon be coming to Gmail. This is an opportunity that will enable even more interactivity in both eBilling and marketing emails
How to create a great ‘work from home’ environment. Exploring the challenges & some great advice - Post 3: #WorkLifeBalance blog series
How to identify and acknowledge the signs that your work-life balance is out of whack and ways to break out of that cycle if it is. Read why you should work to live and not live to work
The pros and cons of working from home - first in a blog series focusing on the home office worker and what makes up an ideal work environment
Technology will continue to drive exponential change in the future digital workplace, so it’s essential that children learn how to learn and collaborate through these changes.
Discover if and how GDPR will impact your business, understand the consent process, how best to obtain it and lots more great advice on getting ready for the regulation.
What does 2018 hold for email marketing? Read this blog post to discover which digital trends and predictions will immediately impact your marketing efforts as well as results.
Mortgage customers are leaving because of poor customer service. Discover how mortgage companies can use email to increase customer satisfaction & retention
As subscriber’s inboxes get fuller, wish lists get longer and budgets get tighter, it’s our chance to do what we do best - make memorable emails.
Which digital channels are the best for business communications? How to enhance the customer experience using the right social media channels and chat apps.
Email marketing is evolving every year and it remains a valuable tool for marketers. Read on for trends set to shape this dynamic marketing field in 2018.
Many FSP's have stopped including links in their emails mostly because of phishing concerns; but omitting links in marketing emails means lost opportunities
Spotlight on Striata’s executive members. In this blog post, we have a chat with our HR specialist, Esmari du Plessis.
Today, improving the customer experience should be top priority for any organization - read on to discover what we can expect in 2018
In this post, we feature some of our best blog posts which proved to be very popular amongst our subscribers and social media followers this year. Read on!
Read on to discover more about the security challenges facing IoT, and how to prevent them - whether you are a consumer, business or product manager
Pushing customer communications remains popular, but giving customer communication choice of channels is still key to successful digital transformation.
A curation of content relating to the GDPR. Read on to learn how it will impact organizations globally and how your business can prepare for it.
A look back at the data breaches that have occurred this year, as well as the resultant implications and risks. Are you well-covered and secure?
Read more about RCS - part of new, more advanced mobile messaging standard, designed to improve the current messaging functionality on your phone
Studies show that Millennials use email quite extensively. Read on to find out more and for some great tips on how best to engage this generation with marketing emails
Promising opportunities for future digital leaders or natives and a unique example of a youth embracing digital technology
Data driven analytics and insights help organizations better understand their customers & grow their business. Read on for some great info on data analytics
It’s crucial that your email marketing data strategy addresses the changes that lie ahead. 5 key factors that will impact your email marketing data in 2018.
There is no doubt that data plays a key role in either the success or demise of your email campaigns. Hence the value of Big Data in email marketing ...
Discover the cause of poor delivery and engagement due to the consequence of bad data and why you need to focus more on data quality, not quantity.
Discover the 'Superpowers' of the digital universe. Improve the customer experience using AI to analyze Big Data, which is largely enhanced by IoT
This blog post includes an awesome video to help imagine our experience in a future altered by chatbot capabilities and interactions.
Poor quality data or lack of data is a challenge faced by many organizations. Read on for some tips and insight into data hygiene and management …