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Digital Snippets

Short, interesting snippets around published, digital content. Also includes insightful commentary from one of our digital specialists

Investing in messaging security is key over the next 12 months

Investing in messaging security is key over the next 12 months

Published on "13 Aug 2020"

Enterprise investment in messaging security is set to increase over 12 months - McKinsey report. Read how to help customers keep their data secure
Utilities: effective communication the best response to uncertainty

Utilities: effective communication the best response to uncertainty

Published on "28 Jul 2020"

COVID-19 has brought with it uncertainty in many services. Utility customer communication is key in times of uncertainty
Improve communication consistency - a 6-step plan

Improve communication consistency - a 6-step plan

Published on "23 Jul 2020"

Improve consistency across all communications to avoid a fractured customer experience. Watch video for a 6 step plan on how to fix a fractured communication CX
Is your business agile enough to survive future uncertainty?

Is your business agile enough to survive future uncertainty?

Published on "22 Jul 2020"

Due to the pandemic, business agility is now key to survive future uncertainty. Read why organizations need to focus on digital agility and customer communication
Digital Transformation: new global study by sector

Digital Transformation: new global study by sector

Published on "10 Jul 2020"

We look into a recent report that presents new insight into the state of digital transformation by sector -telecoms, banking, insurance & utilities
POPI Act: countdown to compliance has begun

POPI Act: countdown to compliance has begun

Published on "08 Jul 2020"

The President proclaimed 1 July 2020 the official start date for sections of the POPI Act and companies have 12 months in which to comply.
Customer experience management is now a top priority for telecommunications companies

Customer experience management is now a top priority for telecommunications companies

Published on "03 Jul 2020"

Telecom operators are having to become more customer centric to remain competitive. So, customer experience in telecommunications has become a key priority.
Digital communication in telecoms is critical to build loyal relationships

Digital communication in telecoms is critical to build loyal relationships

Published on "26 Jun 2020"

Telecom companies need a digital communication strategy to enable a direct relationship between the organization and its customers, as this will enhance customer experience
5 Things to consider when selecting your digital customer communication partner

5 Things to consider when selecting your digital customer communication partner

Published on "23 Jun 2020"

Keen to know how to select your digital customer communication partner? Here are 5 things you need to consider
Communication and the post-2020 customer

Communication and the post-2020 customer

Published on "04 Jun 2020"

The 2020 pandemic has accelerated the need for digital services. Read insights from our digital gurus on the customer communication landscape post-2020
Email: changes in customer engagement

Email: changes in customer engagement

Published on "02 Jun 2020"

Email volumes and changes in consumer behavior has affected email engagement rates - read how email engagement statistics changed this year and why
4 Tips to create a great CX for the post-2020 world

4 Tips to create a great CX for the post-2020 world

Published on "27 May 2020"

Our customers have changed, so the customer experience (CX) we provide needs to change too. 4 Tips to create a great customer experience in a post-2020 world
Post lockdown: email marketing in the new normal

Post lockdown: email marketing in the new normal

Published on "08 May 2020"

How to make your customer communication fit into the new normal. Dori-Jo Bonner explains how to adjust your marketing emails post-lockdown
Digital transformation is now about business survival

Digital transformation is now about business survival

Published on "06 May 2020"

Thanks to COVID-19, digital transformation is no longer a competitive advantage. It’s now about survival
Why educating your remote workers about security risks is vital

Why educating your remote workers about security risks is vital

Published on "30 Apr 2020"

Educate your employees about remote working security risks and how to avoid becoming victims of cybercrime.
How to mitigate digital security risks

How to mitigate digital security risks

Published on "23 Apr 2020"

Digital transformation is necessary, but security is a challenge for organizations. Read about the digital transformation security risks & how to mitigate them.
COVID-19: a new phishing hook for cybercriminals

COVID-19: a new phishing hook for cybercriminals

Published on "23 Mar 2020"

Linda Misauer explains what you should know about COVID-19 phishing attacks and gives great tips on how to protect yourself from them
Spruce up complicated utility bills with insightful digital customer communications

Spruce up complicated utility bills with insightful digital customer communications

Published on "06 Mar 2020"

Utility bills are not user-friendly, nor do they provide the insights that consumers expect. Could supplementary digital communications be the solution?
How utilities can leverage technology to deliver a great CX

How utilities can leverage technology to deliver a great CX

Published on "25 Feb 2020"

Our CX expert, Mia Papanicolaou discusses 4 ways digital technology can enhance customer experience in utilities.
Can low-code tools offset a shortage of tech skills?

Can low-code tools offset a shortage of tech skills?

Published on "19 Feb 2020"

Linda Misauer explains how low code development can mitigate scarce technical skills
Why are digital transformation efforts in Financial Services failing to enhance CX?

Why are digital transformation efforts in Financial Services failing to enhance CX?

Published on "12 Feb 2020"

Why is digital transformation in financial services failing to enhance CX? James Hall looks at Kony survey results on what customers really want
7 Reasons Why Data Is The Arch-Enemy Of Personalization

7 Reasons Why Data Is The Arch-Enemy Of Personalization

Published on "06 Feb 2020"

7 Reasons why data is the arch-enemy of personalization, and how to get personalization right
Email accessibility is about coding, right? Wrong

Email accessibility is about coding, right? Wrong

Published on "30 Jan 2020"

James Hall discusses who is responsible for email accessibility. Read further to understand how every step in the workflow builds on the good practices of the previous one.
Can CX help banks save their customers from Big Tech?

Can CX help banks save their customers from Big Tech?

Published on "20 Jan 2020"

Providing a good customer experience is key for banks to compete against Big Tech financial services, who are luring customers away
Utilities: is digital transformation really improving CX?

Utilities: is digital transformation really improving CX?

Published on "15 Jan 2020"

With digital transformation in utilities becoming more of a priority, one would expect a better CX. But this is not always the case. Mia Papanicolaou explains why customers must be the priority.
3 Easy Hacks To Make Your Email Work In Dark Mode

3 Easy Hacks To Make Your Email Work In Dark Mode

Published on "02 Dec 2019"

Three easy hacks that will make an email work in dark mode and find out more about email accessibility
How To Use Chatbots To Improve Your Digital Communication

How To Use Chatbots To Improve Your Digital Communication

Published on "29 Nov 2019"

Mia Papanicolaou discusses how chatbots can improve emails by answering billing questions and doing simple tasks
Financial services companies must build trust to conquer African markets

Financial services companies must build trust to conquer African markets

Published on "29 Oct 2019"

Financial services in Africa that want to take advantage of the massive opportunities presented to them, are faced with unique challenges. Brent Haumann elaborates.
AI and dynamic content can turn financial communications into great digital experiences

AI and dynamic content can turn financial communications into great digital experiences

Published on "21 Oct 2019"

How financial services companies can provide great digital experiences by using AI & dynamic content to enhance customer communications
Utilities must invest in CX

Utilities must invest in CX

Published on "07 Oct 2019"

Why utilities must invest in CX more than cost reduction. Mia Papanicolaou explains why digital customer communication is the best way utilities can make an impact.
4 Ways AI can transform customer touch-points in insurance

4 Ways AI can transform customer touch-points in insurance

Published on "20 Sep 2019"

AI technologies can be used to transform insurance touch-points and enhance interaction with customers. Our expert, Mia Papanicolaou, provides four ways to make this happen.
This is what happens when we favor data over humans...

This is what happens when we favor data over humans...

Published on "19 Sep 2019"

When customer experience teams favor data over human insight, the result is a lack of qualitative input to the communication strategy
Why asking employees how to improve your CX is vital

Why asking employees how to improve your CX is vital

Published on "18 Sep 2019"

Employees are often overlooked as a source of valuable information about customer experience (CX)
Can AI drive more exciting changes in the insurance sector?

Can AI drive more exciting changes in the insurance sector?

Published on "12 Sep 2019"

AI technologies are driving exciting changes in insurance products, but also in how insurers communicate. Elizabeth Stephen elaborates.
AI and email marketing - how to secure scarce expert skills?

AI and email marketing - how to secure scarce expert skills?

Published on "11 Sep 2019"

AI and email marketing requires expert skills in data, machine learning and communication. Ross Sibbald gives insight into assembling the right team.
Are You Happy To Buy Insurance Coverage From A Chatbot?

Are You Happy To Buy Insurance Coverage From A Chatbot?

Published on "05 Sep 2019"

Chatbots are an example of how artificial intelligence is changing service in the insurance sector. Elizabeth Stephen takes a look at whether you should buy insurance from a chatbot.
Does America need its own GDPR to remain competitive?

Does America need its own GDPR to remain competitive?

Published on "28 Aug 2019"

While U.S. state-level data protection laws can make it really difficult for organizations to keep track, the absence of a comprehensive data protection law affects trade potential with the EU.
5 Simple ways to avoid being replaced by a bot

5 Simple ways to avoid being replaced by a bot

Published on "08 Aug 2019"

The rise of artificial intelligence, machine learning and chatbots will change the workplace, and jobs will be lost. A quick read from Alison Treadaway on 5 ways to ensure you don’t get replaced by a bot.
4 Threats to South Africa’s success in digital transformation

4 Threats to South Africa’s success in digital transformation

Published on "07 Aug 2019"

Digital maturity - South Africa ranked 9th of 42 countries by Dell. Find out what Striata’s Brent Haumann sees as threats to maintaining the pace of digital transformation.
Does storytelling still play a role in today's digital world?

Does storytelling still play a role in today's digital world?

Published on "05 Aug 2019"

Dori-Jo Bonner says storytelling is a powerful tool for email marketers and gives 6 tips on how to use storytelling to boost email engagement
Will technology or education win the battle over email cyber attacks?

Will technology or education win the battle over email cyber attacks?

Published on "31 Jul 2019"

Read why organizations should not only focus on technology to combat email threats - user education is key!
Email is still a powerful marketing tool

Email is still a powerful marketing tool

Published on "23 Jul 2019"

Mia Papanicolaou explains why email remains a powerful tool in a digital marketer’s arsenal
Customer Journey Mapping - why it’s important for a great CX

Customer Journey Mapping - why it’s important for a great CX

Published on "17 Jul 2019"

Defining customer journeys is a complex process - to get you started, Brent Haumann provides some key guidelines that will help your Customer Journey Mapping (CJM) workshop stay on track
GDPR shows its teeth with record fine for British Airways

GDPR shows its teeth with record fine for British Airways

Published on "15 Jul 2019"

BA data breach & GDPR fine - don’t find your organization in the same boat! Read what James Hall says about the incident and how to avoid similar data breaches
When last did you review digital communication within your customer journey maps?

When last did you review digital communication within your customer journey maps?

Published on "09 Jul 2019"

Read how a digital communication assessment can help you to focus on achieving quick fixes within your broader CX enhancement strategy.
Do you have a data breach notification plan?

Do you have a data breach notification plan?

Published on "03 Jul 2019"

When it comes to notifying all affected individuals of a data breach, a notification management plan is imperative - read what James Hall says you need to include in this plan
Email's appeal endures across generations

Email's appeal endures across generations

Published on "21 Jun 2019"

Ross Sibbald says it’s wrong to say that the younger generation are moving away from email - it remains a favorite channel for B2C communications. Read more
Insurers - focusing on cutting costs alone, could be damaging your CX

Insurers - focusing on cutting costs alone, could be damaging your CX

Published on "19 Jun 2019"

Insurers that focus on cost cutting to the detriment of CX could be damaging customer relationships. Read what Elizabeth Stephen says about CX as a key differentiator
Where does your business fall on the digital maturity framework?

Where does your business fall on the digital maturity framework?

Published on "18 Jun 2019"

A digital communication maturity model will help identify appropriate steps to further transform your communication strategy - Read more
Insurers need to use AI to drive CX

Insurers need to use AI to drive CX

Published on "14 Jun 2019"

Insurers can enhance their customer experience by leveraging the power of artificial intelligence. Discover how you can use AI to improve current processes and enhance CX.
Does your digital communication need a health check?

Does your digital communication need a health check?

Published on "06 Jun 2019"

Read how a digital communication audit can help ensure that your digital communications are not fracturing the customer experience
1-to-1 Messaging - Are we there yet?

1-to-1 Messaging - Are we there yet?

Published on "27 May 2019"

Michael Wright explains what organizations need to do, in order to deliver the ‘next best message’ to their customers and ultimately succeed at digital transformation
It’s time to improve consistency in your customer messaging - but where to start?

It’s time to improve consistency in your customer messaging - but where to start?

Published on "22 May 2019"

Elizabeth Stephen gives some great tips on how to improve consistency in your customer messaging - includes snippet from our recent webinar.
Most companies are getting customer experience wrong

Most companies are getting customer experience wrong

Published on "20 May 2019"

Many organizations don’t know what CX means & how to get it right. Brent Haumann explains how to make your digital communication a key driver of your CX
The types of emails consumers value most, might surprise you...

The types of emails consumers value most, might surprise you...

Published on "16 May 2019"

Elizabeth Stephen explains the value of operational messages and how they can be leveraged to drive customer engagement.
Are utilities immune to the changing expectations of today's digital customers?

Are utilities immune to the changing expectations of today's digital customers?

Published on "29 Apr 2019"

Utilities need a digital transformation strategy that delivers a great CX. Read what Elizabeth Stephen says about driving CX in this sector
Digital messaging: when hyper-personalization becomes 'creepy'...

Digital messaging: when hyper-personalization becomes 'creepy'...

Published on "24 Apr 2019"

Short, interesting snippets around published, digital content. Also includes insightful commentary from one of our digital specialists
Data privacy and hyper-personalization - can we have both?

Data privacy and hyper-personalization - can we have both?

Published on "23 Apr 2019"

Ross Sibbald says you can achieve hyper-personalization within a data privacy framework. Read further to learn how