Why we should never stop talking about the value of automated communications
Automation, customer experience, communication, automated communications
Here are all my blog posts. Enjoy the read!
How has 2020 impacted your 2021 email marketing strategy?
The pandemic continues to influence our email marketing strategies. Read about 4 elements that will help ensure your email marketing strategy is successful
How 2020 has impacted 2021 customer communication plans
2020 Highlighted the need for digital communication, but with a new approach. Read what to consider when planning your 2021 customer communication plan
5 Ways to ensure your email marketing delivers a great customer experience
Discover how to ensure your email marketing delivers a great customer experience. Read further for 5 good tips
Make your email communications count in a crisis
In her latest blog post Dori-Jo Bonner explains how to make your customer emails count in a crisis
Digital Marketing Trends you will LOVE in 2020
Dori-Jo Bonner discusses the digital marketing trends that she believes will help marketers produce great emails & digital strategies in 2020
Why are emails moving over to the dark side?
What is dark mode for email? Read why emails are shifting to dark mode & get 4 tips to help ensure your emails render correctly in all themes
The value of storytelling in email marketing
6 Ways to use storytelling to boost your email engagement. Dori-Jo Bonner explains the value and power of storytelling in email marketing.
Personalization is great, but relevant content is key
Dori-Jo Bonner discusses why relevant content trumps personalization and shares four steps to achieving true content relevance.
Show your customers some love with personalized, automated communications
Read this blog post by Dori-Jo Bonner to discover four automated email communications that will add value throughout your customer’s lifecycle with your brand.
Say goodbye to these 8 email marketing challenges in 2018
In this blog post, Dori-Jo Bonner gives some great advice on how to jump the final Email Marketing hurdles of 2018. Read on for some great email marketing tips.
Reviving the art of 'thank you' notes
Thanking customers properly and timeously can help increase your email engagement and improve customer retention. Thank you, in advance, for reading my blog post!
Roll out the welcome mat for potential brand ambassadors
First impressions count! Dori-Jo Bonner discusses the importance of a welcome email, the elements that make up a good one and how to motivate sharing of your content and help you build a loyal customer base.
T'was the season to be profitable! Thanks to memorable emails
As subscriber’s inboxes get fuller, wish lists get longer and budgets get tighter, it’s our chance to do what we do best – make memorable emails.
Your email marketing data in 2018
It’s crucial that your email marketing data strategy addresses the changes that lie ahead. 5 key factors that will impact your email marketing data in 2018.
Is your email marketing campaign REALLY good to go?
Are you sending an email campaign? Wait! Before you click ‘send’, here are a few things to consider …
