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Our best blog posts - 2017

Our TOP Blog Posts Of 2017

The talk was all around digital this year – our expert bloggers brought you the latest trends, as well as great tips and tools relating to everything digital.

We selected some of our 2017 blog posts, which proved to be very popular amongst our subscribers and social media followers this year – we have featured them below for your reading pleasure. Enjoy!

Unwrapping Artificial Intelligence

Artificial Intelligence - your key to effective digital transformation

Artificial Intelligence promises to not only improve the customer experience, but also change the way businesses operate. In this blog post you will discover everything you ever wanted to know about AI – a vital step in your organization’s digital transformation journey and it includes a great infographic!

Children Need Digital Intelligence To Survive In An Ever Increasing Digital World

Digital intelligence for digital kids

Children born into the digital world are exposed to technology even before they learn to read, write and count (who hasn’t used the iPad as a babysitter?). Under the right circumstances, kids can learn to express creativity within programming – this is what will drive entrepreneurship in the coming age. Read on for more, as well as a unique example of youth embracing digital technology at an early age

Every Email Must Be Mobile Friendly

Mobile is the new standard for email design

Mobile engagement and optimization has moved from being a trend in email design five years ago to being the new standard, making the requirement to optimize the mobile email customer experience more important than ever before. Read this blog post to learn more about the factors you need to consider for a great mobile email customer experience

Who Is The Next Addition To Your C Suite Chief Experience Officer Chief Data Officer Or Chief Digital Officer

Digital transformation is reshaping C-level positions

Digital transformation is a large component of creating a great customer experience. But if you think digital transformation and its role in creating a great customer experience is someone else’s job, think again. The truth is, digital transformation is everyone’s job. Read this post to find out more about how digital transformation is not only changing the way organizations interact externally with customers, but also how it’s impacting their internal processes and priorities

We look forward to invigorating your inbox in 2018!

We would love to hear from you! Let us know what topics you would like to read about in the new year.

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Alison Treadaway

Alison Treadaway

Chief Marketing Officer (CMO)

Alison Treadaway is the ​Chief Marketing Officer (CMO) at Striata. She joined Striata in 2002 and served as managing director of the African region for 13 years. Prior to this, her experience in Internet-related solutions included marketing and sales positions at Internet Solutions and Dimension Data. Her professional certifications and licenses include a Bachelor of Arts (English, German, WITS) and a Post-graduate Diploma in Business Administration (WITS Business School).

Read more of Alison's blog posts here or connect with her on the following social channels: