While some organizations believe they are on track with their digital transformation efforts, it seems many are still lagging behind – stuck in traditional business models and processes, which is compounded by a siloed transformation approach. The result: their digital strategies are failing.
If digitization is still a daunting task for your organization, then a good start is to understand why other companies are succeeding or failing…this way your business can avoid making the same mistakes and identify ways to overcome similar challenges …
Why digital strategies fail
Are organizations failing in their digital strategies due to not realizing the magnitude of the digitization that is driving rapid change in economic and market environments? Or is it because traditional businesses models and processes are incompatible with emerging, disruptive digital technologies? Read on to discover five issues that McKinsey & Company have identified as contributing to the failure of digital strategies …
- Publisher: McKinsey & Company
- Access: Public
- Download: None
CIOs lead digital transformation projects, but companies still fail to innovate
Mapping the customer journey should be a vital step in any digital transformation strategy. This helps the business understand its customers’ changing digital needs, including their digital preferences. This report by Altimeter (available for download via a link in the article) identifies the current challenges and opportunities faced by more than 500 executives and digital strategists in their digital transformation efforts. In addition to key takeaways from the report, there’s a video (headsup: starts playing automatically) on the ‘path to digital transformation’.
- Publisher: TechRepublic
- Access: Article is public
- Download: Altimeter report (Registration required) – PDF (4.75MB)
The best digital transformation examples: how to avoid failure [2018]
Digital transformation is impacting every organization, regardless of its size and the industry in which it operates. This is forcing companies to revisit current business practices, with the goal to achieve successful digital transformation. This article provides examples of digital transformation across diverse industries, namely entertainment, fast food and retail – see if you are able to identify the ‘transformer’ and the ‘laggard’ in each vertical.
- Publisher: RedPixie
- Access: Public
- Download: None
Alison Treadaway
Vice President, Marketing, Striata, a Doxim Company
She joined the Striata in 2002, and served as Managing Director of the African region for 13 years. Prior to this, Alison’s experience in Internet-related solutions included marketing and sales positions at Internet Solutions and Dimension Data.
Alison has 24 years of experience in the ICT sector. She holds a Bachelor of Arts (Languages, WITS) and a Post-graduate Diploma in Business Administration (WITS Business School).
Read more of Alison's blog posts here or connect with her on the following social channels:
