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Digital Transformation - getting it right

Published on 12 Jul 2018

Amid the deluge of stories about the challenges around digital transformation, it’s good to remind ourselves that businesses are succeeding in this space. There are lessons to be learnt from both the struggles and the achievements – read on to discover which companies are ‘killing it’ in digital transformation.

Companies killing it in the digital transformation

Digital is disrupting. Businesses are investing in technologies and changing the way they do business in a bid to stay ahead of the digital curve. This article showcases great digital transformation success stories. Read on to discover the tools and techniques these companies are using to slay the ‘digital transformation’ beast. For example, Domino’s Pizza, with its anyWhere platform, lets customers place orders on any digital device via Domino’s website. They can even tweet pizza emojis. “Choice drives our whole mobile and digital platform,” Domino’s CIO Kevin Vasconi tells CIO.com. “Millennials love that.”

  • Publisher: Futurum
  • Access: Public
  • File size: None

7 Habits of highly effective digital transformations

The path to successful digital transformation begins with an understanding of the concept. This article highlights the fact that most organizations don’t fully understand the meaning of digital transformation. They believe that investing in the latest technologies means they are transforming digitally – but this is not the case. Echoing Stephen Covey, the author encourages business leaders to begin their digital transformation journey “with the end in mind” and unveils “the seven habits of highly effective digital transformations”. (Note: you need to register to read the full article).

  • Publisher: CIO
  • Access: Public, but registration required to access entire article
  • File size: None

How digital transformation is driving customer experience

The digital savvy customer’s expectations have evolved in terms of communication. What wins over today’s customers, is the ability to connect with them in ‘moments that matter’ – where relevance, timing and access are all vital to achieving this. It makes sense then to invest in digital technology that will enhance the overall customer experience with your brand. Read further to understand more about the new digital customer and be inspired by three ways to get started with digital transformation.

Can digital transformation improve customer experience?

Alison Treadaway

Alison Treadaway

Vice President, Marketing, Striata, a Doxim Company

She joined the Striata in 2002, and served as Managing Director of the African region for 13 years. Prior to this, Alison’s experience in Internet-related solutions included marketing and sales positions at Internet Solutions and Dimension Data.

Alison has 24 years of experience in the ICT sector. She holds a Bachelor of Arts (Languages, WITS) and a Post-graduate Diploma in Business Administration (WITS Business School).

Read more of Alison's blog posts here or connect with her on the following social channels: