| eBilling Overview |
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| Specialized eBilling Solutions |
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Reduce Billing Costs |
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Striata's Email Bill Presentment and Payment solution can help billers achieve significant reductions in costs associated with paper, printing and posting of bills and statements. By removing paper, mailing and manual processing, operating costs can be reduced by between 65-85%, with minimal capital outlay. The cost saving potential of replacing paper bills and statements with electronic documents is undisputed. The primary challenge today in realizing these cost reductions, is not in the logistics of replacing paper with online, digital and electronic formats, but in building customer adoption of paper turn off strategies. Research has shown that customers are more likely to turn-off paper bills if they receive an electronic equivalent directly into their email inbox. (Cathy Graeber, Forrester, 2005). According to January 2008 research, over 43% of consumers would prefer to receive their eBill as a secure attachment, while only 14% would choose to visit their biller's website to view and pay their bill. The primary challenge in realizing cost reductionsDelivering documents to customer inboxes - as opposed to asking them to search and download documents that you previously delivered by mail - can drive customer adoption of your paperless strategy significantly. In many cases, however, customers who are used to having bills and statements simply arrive at their homes are now being asked to retrieve these documents from the biller's website.The problem is that for most customers, it is still more convenient to receive paper documents by mail than to search and retrieve bills, statements and other documents from a website. Some consumers don't feel comfortable with that level of technology. Others are concerned over phishing. For the vast majority of customers however, it's just easier to take no action and yet, still have their bills delivered to them.
Two step paper turn off strategy for reducing billing costs
The advantage of Striata's email billingThe key to customer adoption is therefore not just in the replacement of paper, but in delivering the alternative to the customer.
Striata's solution therefore attends to every detail involving the delivery channel:
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