Understanding Paper Suppression Adoption Barriers
Understanding Paper Suppression Adoption Barriers
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450.93 kB
Date:
02 March 2010
The internet and email have made an incredible impact on our lives, completely changing the way we communicate. And yet consumers are not turning off paper. Billers and Financial institutions are not succeeding in motivating any significant number of their customers to turn off paper bills and statements.
After several years of trying, organizations with the best results have achieved 15 - 20%, while others have achieved results below 5% (percentage of total customers who have gone paperless).
After several years of trying, organizations with the best results have achieved 15 - 20%, while others have achieved results below 5% (percentage of total customers who have gone paperless).
