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Financial Services |
ABSA, a subsidiary of Barclays Global Banking Group, followed an aggressive opt-out process for Credit Card customers with valid email addresses, and turned off paper automatically after 3 successful eStatement deliveries.ROI was achieved in 8 months and the results were so impressive that a decision was made to roll out the solution to all retail divisions (currently in progress). Four years later, eStatements are still being delivered to 97% of customers with email addresses, representing 28% of the target customer base. Get the case study
Suggested solutions for financial services
Striata's banking clients now include 5 of the world's biggest banks including CitiBank HSBC, American Express, Diners Club and Standard Bank. Customers receive bills and statements directly to their inbox and can make a 1-click payment from within the eBill.
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