Why Consumers Detest Online Billing

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Published on Wednesday, 26 May 2010 00:00

Written by Michael Haupt

A September 2009 Green IT & Sustainability Survey conducted by IDC showed that ninety-two percent of the 300 U.S. companies interviewed said getting customers to move from print to online services is a goal they hope to initiate within 12 months. But why are consumers so reluctant to switch off paper?

In this 9-minute interview with Telesperience, Michael Haupt answers these pressing questions:

• Why have consumers resisted Online Billing?
• What is the ideal end user experience when considering removing paper?

Michael also shares his top tips for

more effective eBilling

• Download the full 12 minute interview (13Mb MP3 audio)