Notifications and Alerts

Striata drives customer action with electronic notifications & alerts

Striata electronic notifications and alerts are automated, high volume electronic messaging solutions, uniquely designed to drive customer action and response.

Delivered as electronic messages across multiple media channels, Striata driven notices are integrated with response functionality that enables interactivity (such as making an electronic payment) from within the notice itself. Customers have the ability to respond instantly without having to visit a website or perform a series of actions.

This encourages faster - sometimes immediate - customer action.

Costing 99% less than an outbound call, Striata's cost effective, response driven electronic messaging solution is ideal for businesses that are looking to harness the power of two-way interactive electronic communication.

Unlike many solutions that only have the ability to distribute messages over a single media, Striata's solution distributes electronic notices and alerts directly to customer email inboxes, phones, mobile devices and by fax. This cross channel delivery ensures the highest possible penetration, the widest possible reach, driving the fastest response.

Why businesses need electronic notification and alerting

Businesses rely on time critical messaging to communicate directly with their customers, notifying them of an unplanned event or to drive them to an immediate action, such as effecting delinquent bill payment. Email and mobile phone text messaging are instant, cost effective ways of achieving this.
 
With Striata's electronic messaging solution, businesses can target their customers effectively anytime and anywhere, across all available communication channels.

Notifications sent as payment reminders can help businesses reduce their days sales outstanding (DSO). Payment can be effected securely and directly from within the email, thus dramatically improving cash flow. Striata's clients have experienced more than 12 days average improvements in time to payment.

Businesses experience a significant improvement in process efficiencies due to the automated nature of electronic messaging, allowing for quicker delivery, receipt tracking and a reduction in DSO. Automated data capture (if form completion is required), reporting and tracking are achieved without any human intervention. This reduces the time, resources and cost usually associated with such activities.

Effective customer relationship management (CRM) can be accomplished with lifecycle-based, triggered communications in the form of personalised messages sent automatically to individuals on a significant date or event. The full power of triggered communications is in the ability to build an intimate relationship with customers through constant touch points. Businesses can empower their customers by giving them the option to reply to an email, mobile phone text message or electronically submit an application form. This easy and convenient interaction significantly enhances the customers' experience and builds long term loyalty.

Businesses can also enhance their marketing capabilities by customizing personalized, targeted electronic notifications with marketing offers to enable true one-to-one marketing.
Advantages of Striata's electronic notifications & alerts solution
  • Instant, time sensitive delivery - All three electronic customer communication channels - email, fax & mobile phone text messages (SMS) - support instant electronic messaging delivery. By utilizing different delivery channels, Striata's electronic messaging targets customers regardless of their location.
  • Multi-medium alerting - Striata alerts can be simple electronic messages sent via email, text messaging to mobile phones, and fax, and are often used when a business needs to make instant, time sensitive announcements that don't always require a response. These include acknowledging a payment or informing customers about expected service delays. Alerts can also be triggered when a business urgently requires a customer to take action, but where an immediate response isn't required. For example, to upgrade, make a phone call or visit a website.
  • Integrated response functionality - Striata-driven email notifications are delivered as secure, rich interactive electronic documents directly to customer inboxes. Integrated response functionality allows customers to take action from within the notice itself. For example, a Striata driven payment due notice can do more than merely inform a customer that payment is due. It can also accept payment instantly from the customer. By integrating response functionality into the notification, Striata's solution drives massive response rates - significantly higher than those that require customers to perform a series of actions or go to a website to submit a response.
  • Personalization, and targeted deliverability - Striata's notifications and alerts solution uses a sophisticated processing engine that customizes notifications with personalized data or marketing offers, based on customer profile data. This sophisticated customer profiling technology allows a business to customize delivery of notices which can be:
    • Sent out over multiple mediums, ensuring maximum reach across the customer base.
    • Automated to be distributed to customers based on triggers, such as a payment reminders and payment notifications.
    • Targeted to select groups of customers based on profile data.

Real world examples:
  • Electronic bill presentment, amount due notices, and payment reminders for billers in all industries.
  • Payment receipt confirmation, with or without personalized, targeted marketing offers. (For online bill pay portals)
  • Disconnect notices and service outages for utilities.
  • Unusual account activity by banks and financial services.
  • High value check authorization.
  • Alerts, notifying recipients of an upcoming event.