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Total: 48 results found.

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1. Why email split testing HAS to be a focus this year
(Blog)
We are well and truly in the digital age. We consume information on an array of devices and in a number of ways. Today alone I read an email on my mobile (blurry eyed when I woke up), later checked social ...
Created on 01 February 2012
2. eBilling: step into your customers' shoes
(Blog)
When you live and breathe eBilling and eStatements like I do (I know – I need to get a life!), it’s sometimes surprising when you hear other people’s thoughts and expectations on the subject. I met ...
Created on 26 January 2012
3. eBilling adoption rates - What's a realistic goal for 2012?
(Blog)
As an eBilling practitioner, the bad news is that you are probably falling short of your target numbers. The good news is that it’s not your fault - but this may not prevent you from getting the axe.  ...
Created on 19 January 2012
4. Need to exchange that sale item but don't have the receipt?
(Blog)
An ingenious application of the humble transactional email is the electronic retail receipt. How many times have you wanted to exchange a purchase, only to find that the receipt has disappeared into the ...
Created on 12 January 2012
5. Striata's best eBilling blog posts for 2011
(Blog)
... compile a list of our bloggers best eBilling posts for 2011. Early in the year, Garin Toren presented us with his 10 eBill Presentment & eStatement predictions for 2011. Alison Treadaway asked, What ...
Created on 13 December 2011
6. What is your mobile billing strategy?
(Blog)
With so much hype around the influence of mobile devices on eBilling and eDocument Delivery, the question arises: which technology should you invest your resources in next? Will smartphones be the ...
Created on 30 November 2011
7. Do we really know the true value of email?
(Blog)
... this amounts to $9.8 billion return generated per day and a cool $3.4 trillion ROI per annum. (10 times that if you believe the US DMA.) From an eBilling / eStatement perspective - A conservative average ...
Created on 23 November 2011
8. Inject some life into transactional messages
(Blog)
Working in the email messaging space means I receive more email than the average person, not just from the day to day emails at work, but also various newsletters and services that I've signed up to. As ...
Created on 16 November 2011
9. Time to stamp out rising postal costs – go paperless!
(Blog)
... alike The eBilling technology that is available today provides consumers with a superior service to the cleft stick and papyrus, as well as to the Royal Mail. Email delivery of bills, statements, insurance ...
Created on 09 November 2011
10. Part IV: Making the eBill Consolidator model a success in the USA
(Blog)
I recently wrote a series of blog posts detailing why eBill consolidators in their current format will not succeed in the USA. [Please see: Part 1. Why... Part 2: Why... and Part 3: How... ] While a ...
Created on 02 November 2011
11. 5 Reasons why PDF will be the saviour of eBilling and eInvoicing
(Blog)
For many years we have written about why PDF for email bills is the ideal process for eBilling and eInvoicing alike. The proof is in the adoption statistics - 'push' email billing solutions produce double ...
Created on 26 October 2011
12. Dedicated IP vs. Shared - Case Study
(Blog)
In my last blog post - dedicated IP vs shared - I discussed the tough choices email marketers are faced with when determining which route is a best fit for their email strategy. We looked at the good and ...
Created on 05 October 2011
13. What if your eBill could remind you to pay?
(Blog)
As an email marketing and billing provider, I choose to receive most communication by email, including the majority of my monthly bills (except for those vendors that don't offer email billing – SO 'last ...
Created on 28 September 2011
14. Dedicated IP or shared?
(Blog)
The effectiveness of your email marketing campaigns could be related to your decision to use either a dedicated or shared Internet Protocol (IP) address. One of the key challenges of deliverability is ...
Created on 23 September 2011
15. When looking for an ESP, who should be putting an RFP together?
(Blog)
Going out to RFP to find the right Email Service Provider (ESP) is often a laborious process, with little chance of achieving the expected results. In my previous post I discussed the correct motivations ...
Created on 24 August 2011
16. Why send out an RFP? Understanding the why, will help focus the RFP
(Blog)
In a world full of choice, the RFP seems like the perfect process to find that Email Service Provider (ESP) to meet all your goals. Or is it? Time and time again, this process fails, not in terms ...
Created on 16 August 2011
17. Commercial Text Messaging USA - Over before it's begun
(Blog)
It is our view that commercial text messaging (SMS), will fail to take hold as a significant and viable business to consumer communication medium in the USA. Due to the uniqueness of the US mobile ...
Created on 12 August 2011
18. How spelling mistakes can affect your revenue
(Blog)
What is your reaction when you spot a spelling mistake in a digital communication? Would a ‘typo’ affect your tendency to act? A recently published article by the BBC states that online sales ...
Created on 03 August 2011
19. Can Asia lead the eStatement adoption evolution?
(Blog)
I was speaking to a group of banking people from fast-developing countries like Indonesia, India and Pakistan at a conference in Singapore last month. Their views on eBilling and eStatements were very ...
Created on 27 July 2011
20. Lessons learned from Citibank's data breach
(Blog)
... business online. A growing fear among “paperless” consumers (and those considering eBilling) is “what if my online account is hacked, changed or deleted and I have no record of ...
Created on 06 July 2011
21. Saving trees - killing the Post Office
(Blog)
Canada Post employees recently went on strike – after two weeks and with no end in sight, companies in Canada are using this opportunity to migrate customers to eBilling at a rapid rate. Although ...
Created on 22 June 2011
22. Is it time to end Usernames & Passwords forever?
(Blog)
Do you hate usernames and passwords as much as your customers do? Choosing and remembering multiple usernames and passwords for eBilling and self serve portals is a poor customer experience and incredibly ...
Created on 16 June 2011
23. How does your eBilling ROI stack up?
(Blog)
Over the past decade we've seen many variations on how companies promote their eBilling and other paperless services, but how many of those have actually achieved a viable return on investment (ROI)? As ...
Created on 20 May 2011
24. Postal costs rise - eBilling costs fall
(Blog)
... rise every year, generally far in excess of inflation. It stands to reason that the use of eBilling as an alternative to paper is on the rise and as more and more billers and customers move to eBilling, ...
Created on 05 May 2011
25. Technically right but strategically wrong
(Blog)
Email billing is incredibly successful if you get the principals of adoption correct. But if you don't, even a good technical solution can go wrong from an adoption perspective. Large telco's like ...
Created on 20 April 2011
26. Is eBilling only for Internet users?
(Blog)
... to eBilling? These mediums don't suit me personally, for several reasons: I don't see a logical way of filing my information via MMS or SMS – whether on or off my phone; It seems like a ...
Created on 13 April 2011
27. When it comes to eBilling, are you just ticking the box or making it work commercially?
(Blog)
As I travel around Asia talking to companies about eBilling and looking at what eBilling solutions have already been implemented, it strikes me that the whole eBilling business is mired in misleading projections ...
Created on 06 April 2011
28. Check the small print, you assume all the risk!
(Blog)
Have you ever wondered why customers resist signing up for eBilling and auto pay? Primarily they ask "What's in it for me?" Assuring customers that it is safe to switch to paperless billing ...
Created on 24 March 2011
29. eBilling greenwashing is hogwash
(Blog)
eBilling is "green" – everyone knows this. It's a truism so obvious and self-evident that it is hardly worth mentioning. So, for eBilling to be attacked as 'greenwashing' seems disingenuous ...
Created on 16 March 2011
30. Part III: Why & how email delivery is succeeding, where eBill Consolidators are failing:
(Blog)
My first two blog posts on this subject dealt with why consolidators here in the US will never work. In today's post, I cover the comparison between eBill / eStatement consolidators and true electronic ...
Created on 02 March 2011
31. Another day, another phishing scam
(Blog)
I've seen hundreds of phishing emails over the past couple years. Some brilliantly written; others that wouldn't fool the clichéd blonde in a bar. The good ones can be tricky to recognize: ...
Created on 16 February 2011
32. eBilling horror stories! Do you have one?
(Blog)
An interesting story appeared in my Google Alerts a little while ago regarding an eBilling problem in Texas. What made it interesting to me was that the company involved – a water utility – ...
Created on 09 February 2011
33. Do you have what your customers want.... Mobile eBilling?
(Blog)
... thrown down to developers of Android devices as well. The ramifications for all of this on eBilling are HUGE! Whether you're an avid smartphone user (like me), an occasional mobile internet ...
Created on 03 February 2011
34. The Digital (non) Dialogue
(Blog)
Today I received an email from a bank with the subject line: Private Bank: Your direct access to Top Management. The email started off with: "At XX Private Bank, we're well aware that your ...
Created on 26 January 2011
35. Why eBill consolidators will always fail in the USA: part II
(Blog)
Thank you everyone for the great feedback and dialogue around my first blog on this subject "Why eBill consolidators will always fail". As always, we welcome all dialogue - your input is very ...
Created on 20 January 2011
36. 10 eBill Presentment & eStatement predictions for 2011
(Blog)
Despite all the activity and market hype surrounding eBilling and eStatements for the past 7 years and in particular in 2010; we believe that 2011 will not herald anything really significant. Unfortunately ...
Created on 05 January 2011
37. Why eBill consolidators will always fail
(Blog)
... defining eBilling success from the biller's point of view: Maximum customer satisfaction; Full control over the bill and delivery medium; A majority of electronic payment; Intelligent marketing ...
Created on 01 December 2010
38. Your eStatement is ready - click here to be phished! Can you spot the fake?
(Blog)
For years I've been saying that the 'PULL' model of eStatements is a prime target for phishing. Conditioning customers to click on a link to view their bank statement will eventually pique the interest ...
Created on 23 November 2010
39. SMS and Mobile Payments - Buzz Words or Buzz Kill?
(Blog)
... to sign up for important alerts and messages destined for their pockets and handbags. If we've learned anything from the traditional eBilling model, which asks people to "sign-up" to receive ...
Created on 27 October 2010
40. If you're already talking, why not make it more worthwhile?
(Blog)
... would be prohibitive. But with eBilling, the cost of an additional page is negligible if anything at all. And of course you can also include a call-to-action such as a link to your website to pre-order ...
Created on 20 October 2010
41. Who really pays the bills in this relationship?
(Blog)
... Almost inevitably the team responsible for that client's eBilling / eDelivery strategy find the results surprising! . Case in point: One of our largest telecom clients ...
Created on 08 September 2010
42. Make it an eBilling evolution, not a revolt
(Blog)
... bill because eBilling is now available to their customers. Nothing unusual, but I noticed that as I read down the postings (or in most cases, rantings), the rhetoric became more heated and passionate. ...
Created on 01 September 2010
43. Demand Generation from Transpromo Marketing, e-Invoicing and Electronic Payment
(Blog)
... and called "transpromo marketing", when associated with eBilling) can act as the primary cross-sell and up-sell tool for both B2C and B2B businesses. Electronic payment confirmations ...
Created on 18 August 2010
44. Letter to the Editor
(Blog)
Dear Head of Online Customer Service at AT&T, T-Mobile, Verizon, Sprint and Verizon Wireless I recently gave some thought to your internet customer self service strategy and felt compelled to ...
Created on 12 August 2010
45. When customers just won't adopt
(Blog)
... around Asia. Some already have an eBilling platform in place (often a web-portal) and some are still investigating the option of developing/implementing one. But they all seem to have one thing in common ...
Created on 04 August 2010
46. eBills on the move
(Blog)
... channel into all communication processes. What we need is an eBilling offering that works on PC email and across mobile operating systems. Is there such a thing? The answer is yes, and it's ...
Created on 29 July 2010
47. iPhones for Everyone, eBilling for the Masses
(Blog)
...  What does any of this have to do with eBilling? Getting rid of paper bills sounds great, but switching to eBilling has traditionally required a fair amount of effort from the consumer and as ...
Created on 21 July 2010
48. What Paperless Adoption Rates Can I Realistically Expect?
(Blog)
The case for eBilling (also known as paperless billing) has been described as 'compelling.' Then again, take-up rates have been described as disappointing. Despite the many arguments for eBilling, the ...
Created on 14 July 2010

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