The Iconix® Truemark® sender authentication service adds branded, visual identity to email, allowing recipients to instantly recognize and verify the sender before opening the message.

Join Striata's eBill Adoption Webinar » What: Learn how Striata clients achieve 20% eBill adoption in six months » When: Wednesday, November 12, 2008 12:30-13:30 EST » Who: Presented by Barrie Arnold, VP of Sales, Striata North America

Striata Adds Iconix Sender Recognition Technology to eDocument Delivery and eBilling

Branded email allows customers to instantly recognize and verify the identity of the sender

New York - October 28, 2008. Striata, a specialist and innovator in electronic document delivery, has partnered with Iconix to enhance customer inbox sender recognition and drive further trust in statements, bills, collection notices, policies and other high volume, system-generated documents delivered securely via email.

The Iconix® Truemark® service adds branded, visual identity to email, allowing recipients to instantly recognize and verify the sender before opening the message. "Most authentication technologies focus on delivery to the inbox. The Iconix solution is different in that it increases recognition and trust in the inbox," said Jeff Wilbur, Vice-President of Marketing at Iconix.

Garin Toren, COO for Striata North America, expects the Truemark service to have a significant impact on consumer attitudes towards email. "The inbox sender recognition that Iconix provides adds significant additional trust and confirmed sender authentication. Branding of messages in the inbox eliminates guesswork regarding what is genuine and what is not."